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Fashion Industry News

Jewelry Brand Dannijo Debuts Handbag Collection On Fifth Anniversary

To mark the brand’s fifth anniversary, celebrated jewelry brand Dannijo has just launched its first collection of handbags.

The Dannijo Sisters
The Dannijo Sisters

Dannijo is a New York-based label launched by two sisters, Jodie and Danielle Snyder, who have been profiled by DOWNTOWN Magazine. The pair grew up in Jacksonville, Florida, and started making jewelry together as children. Eventually, both sisters ended up in New York with uncertain career paths, and decided to take the plunge into entrepeneurship. Together they have created an incredibly successful business; their designs are worn by celebrities such as Beyonce, fashion bloggers, and style-conscious women alike, and are available in such high-end stores as Bergdorf Goodman.

Lenox Clutch

Dannijo designs are easily recognizable for their unapologetic decadence; statement pieces- colorful chandelier earringschunky cuffs, and bold necklaces– are their signature. Surprisingly, their new line of handbags is refreshingly simple. The collection of two clutches, two cross-bodies, a tote, and a pouch is incredibly wearable, classic, and practical.

Lypton Bag
Lypton Bag

The bags are handmade in Italy and start around $500 and up. A standout of the collection is the “Lypton” bag, a crossbody that comes in a few colors. Check out the robin’s egg blue and the tan with metal bib details.

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Charlotte Bryant

Categories
Fashion

Sarah Jessica Parker To Curate New E-Commerce Jewelry Site

sarah-jessica-parker-2-600

WeTheAdorned will be introducing their membership-based e-comm fashion destination, with a big boost from Sarah Jessica Parker.

The actress who recently launched her own line of shoes, will help curate the online jewelry collection, which will feature pieces designed for the brand, by such designers as Pamela Love Lulu Frost, Paige Novick and Erickson Beamon.

Both premium and non-premium memberships will be offered when the site launches in Spring, but early registration is now available. The founders of the site, Tim McElwee and Cyia Batten, raised money for their latest venture through the help of Kickstarter in last year.

Featuring prices between $50 and $1,000, McElwee and Batten hope to take over the market space between high-end jewelers like Tiffany & Co. and Blue Nile and lower-priced sites like JewelMint and BaubleBar. All the designs will be manufactured in the United States.