Categories
Beauty Featured

Keeping It Real with Joanna Vargas

From her sprawling, 14,000-square-foot luxury day spa, on New York City’s Fifth Avenue, the beloved aesthetician to the superstars is definitely glowing a little brighter lately.

Joanna Vargas NYC Salon

Joanna Vargas stands tall at five-foot-ten—well, at least that’s what she projects, even though she’s only five-five. “You know, I always did have tall thoughts,” giggles Vargas, who has remained true to her roots and to her craft for 20 years and counting. There’s a reason why her clients, both famous and not, are so dedicated to her, so this is where I shamelessly name-drop those she beautified for the 71st Met Gala: Rachel Brosnahan, Julienne Moore, Lili Reinhart, Natasha Lyonne, Tessa Thompson, Chloë Moretz, Hailee Steinfeld, Riley Keough, Mindy Kaling, Constance Wu, and Ruth Negga.

Joanna Vargas NYC Salon

While I was lucky enough to be receiving one of her ultimate facials, like a star, we went down memory lane, because I wanted to know how it all began. It turns out, Vargas was on a “winding road,” eventually landing in New York and becoming a fashion photographer. But being as shy as she is, she quickly realized that the profession might not be right for her (although she still loves it, her spa filled with beautiful images and portraits).

Joanna Vargas NYC Salon

She decided to go to beauty school, thinking she might become a makeup artist and still be a part of the image-making process and artistry of it all—and that was the “ah-ha” moment. “Wait, people get paid to do this?” she recalls. “I just loved taking care of someone’s face, beautifying them while I had their faces in my hands.” It made sense to her because her grandmother, a total beauty lover, had a significant influence on the young Joanna. “When I was little, I always asked for beauty products. When it comes to presents—creams, bubble baths, perfumes, you name it—I asked for it.” Then 20 years later, voilà!

Joanna Vargas NYC Salon

Her new spa is stunning and expansive, housing 13 treatment rooms and 4 additional rooms with her patented LED RevitaLight Bed. The space boasts super high, 15-foot ceilings, an airy vibe with dreamy poured resin floors reflecting, and large arched windows. The feeling is plush, and everything is blanketed by her signature color: pale-blush-pink. When you walk in, there’s a neon sign by the waiting area that reads “#GlowBrighter,” which is the absolute goal. “Out of everyone in my family, my grandmother would have loved it here the most,” shares Vargas, who completely loves what she does, which includes creating her very own skin-care line— “one of the hardest things I’ve ever done, but I love it, I love the science behind it, and I’m really a science girl.” Yes, Vargas is always researching and experimenting with how to use a specific combination of treatments that are tailor-made for individuals, for maximum effect. For me, she designed the following facial.

Joanna Vargas NYC Salon

After exfoliation, a medical-grade collagen mask was applied. She uses different types of collagen, depending on what is happening on a particular skin, and my mask was infused with hyaluronic acid with a super-healing-and-hydrating epidermal growth factor that was perfect for rejuvenating the skin. A molding mask was then set atop, keeping the cover super-active, followed by micro-current, which increased lymphatic drainage, added stimulation, tightened of the muscles, and boosted collagen production by five to six percent. The result? A clear “wow” factor, as you can see on my Instagram at @sunheebeauty.

Joanna Vargas NYC Salon

“I have a client, one of the top female financial analysts in her field, and after her fourth or fifth facial, she says to me, ‘Joanna, I don’t feel invisible anymore,’” Vargas recalls. “And it’s moments like that that make me want to do a million more facials!” And I can assure you, you’ll be going back often, not only for her addicting facials but to lay on her LED RevitaLight Bed, which I mentioned earlier. She debuted this new, even more effective model last November when she opened her Fifth Avenue retreat (with the help of her beloved husband and CEO, Cesar Vargas, who is clearly the bedrock of her glorious enterprise).

Joanna Vargas NYC Salon

The patent on this genius bed may have taken years to get, but it’s no wonder, because of its incredible sophistication. Joanna cleverly engineered this LED in the form of a full-coverage bed designed to address different body zones, from cellulite on the butt to anti-aging on the face, and a $150 session will do the trick in just 20 minutes. (Full disclosure: you will find me on that bed once a week from now on!) And for the über-wealthy with second homes around the globe, this incredibly enticing bed—made in the U.S.A.—can be purchased, with white glove delivery, naturally. And the cost? Go for a visit and inquire, ‘cause a girl can dream. If not, don’t worry, he has the bed at her L.A. location as well, the coveted Sunset Tower spa retreat, so you can breathe a sigh of relief.

Joanna Vargas NYC Salon

What’s more, Joanna launched her Lymphatic Drainage Full Body Massage for awards-season this year, as well as the Body Booster add-on treatment, which employs air-compression boots to assist with lymphatic drainage and to de-puff from head to toe. Can you say, “Sign me up?” And there’s always her stellar skin-care line which she puts her whole heart into. Her latests from @JVSkincare are the energizing, green-tea Ritual Bar soap; the Ritual Brush, a natural-bristle dry tool; and the Glow to Go Mask Set, which includes sheet masks for the face and eye areas to address all skin concerns.

The maintenance measure for her movie-star clients is simple. “In between films, they come often and do a lot of treatments (including her signature facials like Supernova, Triple Crown, and Forever, as her spa offers 23 different treatments with 30 aestheticians in-house). Since they are gone for months on location, they have that boost to rely on and are holding together nicely,” Vargas explains. “Like everything in life, it’s about keeping up the regimen and maintaining, to bring out the best in you.” And when it comes to her work ethic? “Success won’t find you unless you make an authentic go of it.” Amen to that.

Categories
Beauty Featured

How Volition is Partnering with Real People to Create Viral Beauty Products

If you haven’t heard about Volition Beauty, this concept is about to blow your mind. This beauty brand uses the power of crowd-sourcing to help women create solutions to all their skincare problems. Users submit an idea to through the free, online community portal, ideas are then voted on by the community, and ones that receive the most votes are created. Innovators whose ideas get chosen work with top labs around the country to turn their idea into a reality and then share a portion of the profits from their product.

One of the latest viral products is their Strawberry C-Serum. The formula brightens and hydrates, and it sold out at Sephora in only ten days! We talked with product innovator Varika, who is a student, and Brandy Hoffman, co-founder of Volition about the success of the serum, the inspiration, and other exciting products from Volition!

Downtown: What was the inspiration for the Strawberry C-Serum?

Varika: My inspiration for this product came from summertime skincare with my sister because we love making our own face masks and washes.

Downtown: Did you think the reaction would be so extreme?

V: When I first saw it sold out and all the positive reviews coming in, I was honestly so thrilled but surprised. I didn’t think the reaction would be so extreme or happen so quickly (10 days!) because there’s a lot of products out there and people have a lot of choices when they shop; the fact that they love the serum so much is amazing. I am really humbled by the fact that it sold out at Sephora and all the reviews because I, myself, am a consumer. It’s crazy to think something I thought of a few summers ago, is now selling out, and I really thank Volition for the collaboration and formulating a beautiful and effective product.

Brandy Hoffman: It’s something we always hope for but is still a surprise when it happens. We knew we had a superior formula and compelling new Vitamin C source that consumers could get behind. The results are strong. 

Downtown: What’s it like working with Volition?

V: Working with Volition has been a much faster process than I expected because they contacted me very quickly, and the contract and updating process has been smooth and quick. I also really appreciate the company’s patience as I’ve been slow in responding, but they have stuck with my idea.

Downtown: Has Volition had other viral products like this one?

BH: Our Prismatic Luminizing Shield SPF 50 had a similar reaction when it launched (and it’s currently sold out!). We couldn’t seem to keep it in stock and it sold out on sephora.com 5 times! It had a really big splash and everyone enjoyed the formula and finish – our community, editors and influencers. It addresses everything people hate about sunscreen and is a community favorite. Similarly, our Turmeric Brightening Polish for Face and Body became popularized quickly after its launch because of the intriguing hero ingredient and authentic Innovator behind it, Anuradha.

Downtown: What other new products are you excited about?

BH: We’ve also been really excited about our new Apple Cider Vinegar Resurfacing Peel Pads. Skincare junkies were using food-grade ACV as a DIY but it typically resulted in extreme irritation and redness when not handled properly. We took the resurfacing benefit and elevated it by making it safer, more convenient (no mess or measuring) and effective. The pads are easy-to-use and leave the skin feeling smooth, exfoliated and refreshed. Everyone falls in love after one use!

Downtown: How did the idea of Volition as a crowd-sourced company come to be?

BH: It was both professional and personal. My co-founder, Patricia, and I had both been in beauty for years and we both experienced the same process; product development, made in a conference room full of executives, was what the consumer should buy. It was so backwards to not have the customer involved until they buy. The idea for Volition was stemmed from those frustrations in hopes of a change. We wanted to democratize beauty consumers’ intelligence and autonomy to let them decide and tell us what they want. Opening our entire brand to the public allows for real diversity and representation. By opening up our process, we can cut through the noise and hear directly from the consumer by utilizing true crowdsourcing. It’s revolutionizing traditional beauty and turning it on its head.

Categories
Beauty Featured NYC

Prep for Another Notorious New York City Summer with These Skin Care Tips

Spring is upon us, and before we know it we’ll be getting beaten into submission by the character-building NYC summer, and our skin will be at risk. Dryness, sunburn, flaking, irritation – a New York City summer can bring all of these and more if you don’t switch up your skin care regimen. Here are four quick tips to keep your skin glowing this summer:

skin care flower

1. Exfoliation

Dead skin, oil and several other unwanted compounds can pile up on our skin if we let them. To get rid of these nasty inhabitants, scrub them away with an effective exfoliator. Whether you do it yourself or get a comprehensive exfoliation treatment like the Peach Pit and Baby’s Bottom skin care treatments at Downtown New York City’s own Haven Spa, an effective exfoliation will scrub away any unpleasant top layers present on your skin to leave it soft and smooth.

2. Hydration

Dry skin can be painful, irritating and itchy, and sometimes knocking back our doctor-recommended eight glasses of water per day isn’t enough. Keep your skin moisturized to fight off dryness and irritation, and don’t be afraid of being heavy-handed when applying – your skin will thank you.

skin care sunscreen

3. Sunscreen

Just because you’re not being burnt to a crisp doesn’t mean the sun isn’t damaging your skin. Either choosing a moisturizer with a moderate SPF, or simply covering up with a layer of sunscreen before you head out will help keep the harmful effects of UV at bay.

4. Nutrition

We tend to think of our skin as something only managed with creams and treatments that are directly applied, while what we eat actually plays a huge part in our skin’s health. Take care that you’re getting enough Zinc, Vitamin A and Vitamin C this spring to get your skin ready for another New York City summer.

For more skin care tips, check out our Beauty Cabinet. 

Categories
Uncategorized

5 Beauty Subscription Boxes For Her

Beauty subscriptions allow you to try new beauty products and test what you like and what you don’t, because finding the right products can be tough. It takes patience because it is trial and error; however, there are the perfect products out there for everyone.

You might be one who loves trying new products and is beauty-obsessed, or you may be someone who struggles with finding beauty products and doesn’t have the time to research the best ones to try. Either way, beauty subscriptions are the way to go. I mean, who doesn’t love getting packages anyway?

There are many different kinds of beauty subscriptions, which is why we at Downtown Magazine put together a list of beauty subscriptions we love.

So treat yourself, or treat your girl, to one of the following beauty subscriptions that we picked.

Birchbox

Photo courtesy of Birchbox

The Monthly Box
Price: $10/monthly (you can cancel anytime) or $110/yearly

Each month, your personalized beauty box includes five product samples. They choose the best beauty products tailored to your skin, hair, and style. You’ll get to try all different types of products, from haircare to skincare to makeup, and they always include information on how to use them.

Ipsy

Photo courtesy of hello subscription

Monthly Glam Bag
Price: $1o/monthly

Michelle Phan, famous for her inspiration through her beauty video tutorials, began the company Ipsy where each month, subscribers will receive a beautiful Glam Bag that includes deluxe samples as well as full-sized beauty products.

Michelle and her team of stylists personally select the products they love for you to try and hopefully fall in love with as well. Take the beauty quiz, get your first Glam Bag, watch the videos, and find the perfect products for you!

Julep


Photo courtesy of Julep

Julep Maven Box

Price: My Maven ($40+ worth of polish & product) $24.99/month or $19.99/month with a three-month prepaid subscription OR Maven Luxe ($60+ worth of prestige products) $39.99/month or $34.99/month with a three-month pre-paid subscription.

Julep believes that everyday looks and trying new trends should be easy, effortless, and inspiring— “because pretty shouldn’t be something we define for you. It’s whatever you choose to show us.” It includes a customizable full-size beauty and polish from brand-new collections every month, from which you can choose from. Both subscriptions include the option to “send to a friend,” skip the month or cancel at any time.

LOVE GOODLY

Photo courtesy of LOVE GOODLY

Bi-Monthly Box Subscription
Price: $29.95/bi-monthly

Every other month, LOVE GOODLY will send you $80+ value of 4-5 products. What’s unique about LOVE GOODLY is that they are all healthy, natural products, encouraging you to live a cruelty-free and toxin free lifestyle. They are all exo-friendly, non-toxic, vegan, and curated with love.

Each box contains 4-5 mostly full-size products, including beauty and skincare, a style or home accessory, and healthy snacks and wellness items. And to top it all off, with each purchase, they give back to a cause.

GLOSSYBOX

Photo courtesy of GLOSSYBOX

GLOSSYBOX
Price: $21/month for 1 month, $19.50/month for 3 months, $18.50/month for 6 months, or $17.50/month for 12 months.

With a GLOSSYBOX subscription, each month you receive 5 deluxe full-size beauty products that have been handpicked from around the globe all within a beautiful keepsake box! In the snap of a finger, you’ll come home to a GLOSSYBOX at your doorstep and hopefully some of your new favorite products.

Categories
Fashion

Glow with SHOW Beauty

If you haven’t heard about SHOW Beauty yet, you are in for a treat. The luxe hair care brand has been on the market for a few years, but it never ceases to amaze and has become a stable in Downtown’s hair care cabinet. Its products come in an indulgent and luxurious range that embodies timeless elegance and sophistication.

Everything from design to the products are spotless. Their shampoo and conditioners cater to the three most common needs: volume, repair and moisture — and the repair and moisture lines also offer hair treatment masks. Just 20 minutes and your locks will soon be looking their best.

The brand is more than just shampoo and conditioner however. It also holds tried and true favorites like dry shampoo, thermal protect mist and a thickening lotion, to name a few. You can see the full range and read more about each on their website.

On there, you’ll also find a wide array of tips, tricks and how-to videos for perfect guides to help you and your locks look their best.

Their latest tour de force however is not for hair… Just recently SHOW Beauty launched the Allure Body Shimmer Oil — a radiant lightweight dry body oil which softens skin while giving a beautifully luminous golden glow. Perfect for summer!

The perks of this shimmer oil is that it is paragon free, formulated with a blend of Vitamin E, Aloe Vera, Argan and Jojoba oils, which soothes and deeply hydrates the skin with just a few drops.

You will end up looking healthy, moisturized, and fabulous! On top of it, the warming hint of shimmering color enhances your natural tan and the signature SHOW Beauty fragrance kindles an air of glamour, mystique with sensual Patchouli, soft White Musk, and Madagascan Vanilla.

The Body Shimmer Oil is suitable for all skin types and is available at net-a-porter.com.

 

Are you going to #GlowWithSHOW?

Categories
Beauty Fashion

Top 5 Summer Scents for Men

CologneFeature.jpg

While plenty of women know that each season requires a different scent, some men may need a little more help. Here are our picks for top 5 summer scents for men.

1. Hermès Terre d’Hermès: Built around woody notes, Terre d’Hermès is designed for the man who is one with nature. The intensity of the woody elements blends with citrus for a vivacious and earthy scent.

2. Burberry Brit Rhythm: One of Burberry’s most iconic fragrances for men, Rhythm is sexy and provocative. Influenced by the energy and exhilaration of live music, this cologne is perfect for the guy who is out all night.

3. Clinique Happy for Men: Clinique’s most well-loved and popular scent, Happy, now has a version for men. With notes of mandarin, cedar, and cypress, it’s impossible to wear this scent without smiling.

4. Prada Luna Rossa Extreme: Prada skillfully combined 6 different ingredients to create their spicy and fresh scent, Luna Rossa Extreme. Inspired by summer days spent sailing in a gorgeous, crystal blue ocean, this cologne is designed for the athletic man.

5. Givenchy Gentleman Only: For the distinguished man of today, Givenchy’s Gentlemen Only is refined and elegant. Nutmeg, green mandarin and cedar wood capture the essence of the man who is modern, yet timeless.

-Elizabeth Sutherland