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Conrad NY Teams Up with Asphalt Green’s FIT KIDS FIT CITY Campaign

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The Conrad New York and Asphalt Green‘s FIT KIDS FIT CITY Campaign have teamed up all this week for the Coins for Campers coin drive. The Conrad is one of Lower Manhattan’s most well known luxury hotels, will be donating $10,000 to put towards scholarships for children in the local community to attend Asphalt Green’s Summer Day Camp. On Friday, July 18 the Conrad will present their donation to Asphalt Green and over 200 summer campers on the final day of the coin drive at Asphalt Green in Battery Park City.

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The FIT KIDS FIT CITY campaign will help over 30,000 New York children by giving them the opportunity to attend the summer day camp and participate in organized sports and fitness activities.

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Maggy Siegel, Executive Director of Asphalt Green, said the organization is “tremendously grateful for the support of Conrad New York, which continues to be a terrific neighbor and important part of the Battery Park City community. Conrad’s generous donation to our FIT KIDS FIT CITY campaign allows us to make our summer day camp accessible to more kids through scholarships, and helps us provide more vital sports and fitness services to local youth.”

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Robert Rechtermann, General Manager of the Conrad New York, said, “As a proud member of the Battery Park City community, we are honored to support Asphalt Green and its efforts to provide a healthy and enriching summer program for the next generation of this flourishing neighborhood.”

A huge BRAVO to those who support our children! Fit Kids, Fit City!

-Elizabeth Sutherland 

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Asphalt Green Director Carol Tweedy To Retire And Be Succeeded By Maggy Siegel

Asphalt Green Executive Director Carol Tweedy is retiring, and will be succeeded this summer by executive Maggy Siegel.

After more than two decades, Asphalt Green Executive Director Carol Tweedy is retiring, and will be succeeded this summer by executive Maggy Siegel, according to an announcement on Thursday.

The not-for-profit organization – which assists individuals of all ages and backgrounds achieve health through a lifetime of sports and fitness – announced the succession late yesterday.

“It has been an honor to lead Asphalt Green over the past 20 years, bringing vital sports and fitness programs to tens of thousands of New Yorkers each year. I am proud of the work we have done,” Tweedy said. “Asphalt Green has a bright future ahead and I look forward to watching the organization continue to thrive and grow under the direction of Maggy.”

A city-wide agency, Asphalt Green has two first class campuses: a beautiful 5½-acre Upper East Side campus and a 52,000 square foot state-of-the-art facility in Battery Park City, which formally opened last year.

Tweedy previously announced her intention to retire, prompting the search process to begin in November 2013. The search for the new Executive Director was led by a committee of Asphalt Green’s Board of Directors, with the assistance of search firm Phillips Oppenheim.

The search yielded more than 125 serious applicants, and board members unanimously elected Siegel to start as the next Executive Director on July 1.

Siegel has a long and distinguished career as a successful business innovator and operator with both emerging businesses and international brands, including Dylan’s Candy Bar, Chanel USA, Coach, and Tiffany & Co.

Her leadership extends into the non-profit sector, as board member and most recently, as acting CEO of CancerCare, the leading national organization dedicated to providing free professional support services to anyone affected by cancer, where she revitalized the 70-year-old organization to financial stability.

“Carol’s contributions to the success and distinction of Asphalt Green are too numerous to list,” Siegel said. “As a neighbor of Asphalt Green on the Upper East Side for over 25 years, my family and I have personally benefitted from Carol’s dedication to making Asphalt Green such an exceptional place.”

She added, “I look forward to working with the entire AG board and staff to ensure and expand upon her many accomplishments. Thanks to the strong foundation built by Carol, Asphalt Green has an exciting future and I feel extremely privileged to be part of it.”

Community service is at the core of Asphalt Green’s origin and at the heart of its mission, and the nonprofit delivers services to underserved populations, from youth to seniors, in all five boroughs of the city.

In 2013, Asphalt Green programs reached more than 30,000 children on our uptown campus, and another 30,000 directly in local community facilities. Future growth promises to engage with more than the 150 current public schools throughout the city.

Asphalt Green is poised to complete its $2.25 million FIT KIDS FIT CITY fundraising campaign to support free programs in school playgrounds, gymnasiums, and pools across New York City.

Board Chairman Andy Nussbaum praised Tweedy for her strong leadership, and anticipated a similarly strong future for Asphalt Green.

“We were thrilled to meet many excellent candidates during the search, from so many different sectors and backgrounds,” Nussbaum said. “Carol’s world-class leadership has made Asphalt Green a vital part of New York City. With Carol’s extraordinary legacy, Maggy’s leadership and the excellence of our AG staff, we will do even more, delivering even more services to our communities in need, in the years to come.”

He continued, “Maggy will bring her characteristic passion, energy and business sense to this enterprise, and we look forward to working with her on Asphalt Green’s exciting next chapter. The Board thanks our key, dedicated leaders Jeff Dorn and Paul Weiss and the rest of the AG staff for managing AG through this transition.”

For more information about Asphalt Green, please visit asphaltgreenbpc.org